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Our Story

My mother, Pearl, sparked my life-long commitment to protect our Planet Earth. Among all of Earth’s natural beauties, water has always enchanted me the most. Betsy and I live with our daughter, Pearl, on a beautiful pond. Looking out our living room window, I witnessed the environmental damage up close. As I investigated the problem on our little pond, it became clear that lawns (and lawn care) were a primary culprit. The deeper I dug, the more compelling case for change became. So, I set out on an eight year journey to save our pond and in the process found a solution to save our waters and save you money, too!

We Americans love our lawns but we are addicted to high maintenance lawn care. Protecting our waters depends critically on changing how we care for our lawns. With input from independent grass seed scientists, I tested thousands of seed mixes to create a truly low maintenance, patent-pending solution. Once established, Pearl’s Premium rarely, or never, needs watering; grows very slowly and thrives without chemicals. The secret: roots that grow very deep, tapping into naturally-occurring moisture and nutrients to produce a healthy, barefoot soft lawn.

I pledge that Pearl’s Premium will transform your lawn – as it has thousands of lawns. I encourage you to take the Pearl’s Premium pledge to save time, money, water and our Earth!

Jackson Madnick

Founder